Famous Massage Therapist

Steve Capellini
royaltreatment.com

Steve Capellini - Adding World-Fusion Signature Services to Your Massage Practice

Massage therapists love offering their clients the benefits of highly therapeutic and pleasurable products during their treatments. Yet, therapists often miss golden opportunities to expand their businesses because they do not structure or market these treatments optimally. The secret, known by the spa world for several years now, is Signature Services. Signature Services are special, usually longer, treatments that incorporate products and techniques that make them just a little different from the norm. This class will show therapists how to create three distinct WORLD-FUSION SIGNATURE MASSAGE SERVICES: One service blends Swedish massage techniques with an exfoliation from Bali, a heated herbal compress from Thailand, and transitional movements inspired by Hawaiian Lomi Lomi. Another recreates Spring in Tuscany with warmed herbal-infused oils of rosemary and Neroli. The last service features clays and pine extracts from the deserts of the American Southwest, warmed basalt stones and pure sage for purification. You can offer your own clients an international therapeutic tour right in your own massage room. Fusion is the buzz word. Make it a part of your practice and watch what happens.

Steve Capellini has been working in the spa industry since 1983, first as a massage therapist, then as a trainer, supervisor, consultant and writer. He has trained the staffs at several top properties and currently teaches spa workshops to massage therapists, estheticians, and entrepreneurs across the U.S. and Canada. He wrote the monthly Spa Letters column for Massage Today, and has published 4 books: The Royal Treatment, Massage Therapy Career Guide, Massage for Dummies and Making the Switch to Being Rich. As a spa spokesperson, he’s given keynote speeches and appeared on dozens of TV shows and in many magazine articles. He was in charge of developing the spa program for the Pritikin Longevity Center in Miami, FL. and the spa training curriculum for East-West College in Portland, OR. In 2007 Steve traveled to Thailand to learn Thai massage and Thai Herbal Ball techniques to incorporate into massage and spa treatments.